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Streaming and Binge-Watching. The Experience from Technology to iGen

newdigital Streaming and Binge-Watching. The Experience from Technology to iGen
Article
journal COMUNICAZIONI SOCIALI
issue COMUNICAZIONI SOCIALI - 2018 - 2. iGEN CINEMA Moving Image Consumption and Production by Post-Millennials
title Streaming and Binge-Watching. The Experience from Technology to iGen
author
publisher Vita e Pensiero
format Article | Pdf
online since 09-2018
doi 10.26350/001200_000012
issn 03928667 (print) | 18277969 (digital)
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Streaming is an emerging cultural practice, but also an important strategy of media companies, that is defining a new media landscape. Younger generations, such as the iGen, are playing an important role in this new practice. This article analyzes how the new generations can cooperate with the streaming media industry re-inventing cinema through new consumption practices, and how the same practices are resembling different generations.

keywords

iGen; cinema; strategy; tactic; streaming; creative consumption

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Anno: 2018 - n. 2

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